Posts filed under News

2008-02-15

Weekend Pick: Dishy Mix

If you want to get into the head of one of online video’s (and online advertising in general) biggest brains, check out the latest DishyMix podcast from Susan Bratton. This week, she interviews Adam Gerber, CMO of Quantcast, an audience measurement company.

Adam was previously at Brightcove as their Vice President for Advertising Products and Strategy and is one of the smartest and most passionate people about online video.

Here’s what Susan had to say about Adam:

Adam Gerber has been a leader in the digital marketing space since it’s inception. He’s been an…

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2008-02-14

The Writers Are Back

The writers are back and, well, aside from some one-off YouTube hits and some A-list talent in those Speechless videos we didn’t see much new in the way of new content online. Nor despite the hype, did it necessarily have any effect on online video traffic.

But at least The Daily Show will be funny again. And since we borrowed Jon Stewart’s farewell to the writers prior to the strike, it’s only fitting he welcome them back:

While digital media residuals will be revisited again in another couple years the writers forced producers to…

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How To is Hot in Online Video

In this week’s New Media Minute, Daisy Whitney explores why “How To” online videos are so hot right now. But alas, will anyone pay a decent CPM to learn anything from Joe Blow?

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Happy Valentine

It may not be a bouquet of roses, but Revver got themselves a better gift. Liz Gannes at NewTeeVee reports that Live Universe came through big time and ponied up a boat load of cash….. way more than earlier reported. OVW is waiting for our source to confirm just how much more (You know my cell phone, chief)

Stirring the editorial pot, I’m still not convinced that Revver can compete in the commoditized world of video sharing platforms. User generated content continues to live across multiple sharing platforms, making it increasingly challenging for…

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2008-02-12

Yahoo Buys Maven

As we mentioned last week, lost in the shuffle of the Yahoo! / Microsoft negotiating was Yahoo’s offer for Maven Networks. Today, Yahoo released confirmation that they had, indeed, purchased Maven Networks for $160 million.

The acquisition continues Yahoo’s infrastructure support for delivering and monetizing video. Last week they launched their Lifestream beta, their entry into the personal streaming game.

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2008-02-11

Waiting for your Gphone? Keep waiting, but watch now.

If you’re waiting as anxiously for your Gphone as others were for their iPhones, you’ll have to wait a little longer. But you can catch an early glimpse courtesy of Gizmodo. While there’s plenty of prototypes of hardware being shown at the Mobile World Congress, Gizmodo has sneak peak video of the Android operating system in use.

Android Operating System

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Dave Morgan Out at AOL

Barely three months after being named EVP-Global Advertising Strategy for AOL’s Platform-A, Dave Morgan is leaving AOL, according to PaidContent.

Dave Morgan sold behavioral targeting company Tacoda to AOL for $275 million in September. Morgan also founded RealMedia, which became 247 Real Media and was sold to WPP for almost $650 million.

This in light of revived talks between AOL and Yahoo, after Yahoo rebuked Microsoft’s $44 billion offer to acquire the portal.

More as details emerge, but no doubt, its good to be Dave Morgan. Not so much for AOL.

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Skinkers Releases Multichannel LiveStation

Skinkers, which earlier this year launched LiveStation, a P2P live streaming player in partnership with Microsoft has released their multi-channel online TV service in beta.
LiveStation 1
Above: LiveStation Small screen w/ EPG Overlay

The player, a 3.4 MB download for Windows, is based on Silverlight and has a very simple interface with an EPG overlay that comes up when moused over. So far five channels are available to U.S. users: BBC World Service radio, BBC Radio 4, France 24 (English & French) and Al Jazeera World News London, but more should be coming soon.

LiveStation 3
Above:…

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