Posts filed under Podcasting

2008-02-26

Quarterlife Debuts on NBC (yes, television)

I’m still watching the debate but forgot to post my online video pick for earlier tonight - but its not actually online. quarterlife, the drama originally created for the web has finally made its TV debut tonight on NBC at 10pm.

So catch it on your DVR if you remembered to set it, or catch full episodes on NBC.com, and clips on MySpaceTV, and on hulu. Hats off to Marshall Herskovitz and Edward Zwick for proving that (writer’s strike aside) good content will be found, and great content will find its…

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2008-02-25

New Media Minute

Kicking the week off with Daisy Whitney’s New Media Minute. This week she explains the three-video deal between online comedy duo Rhett and Link and TVGuide Network, and the move by social networking company KickApps to strike deals with content delivery networks to offer its video player for free to their customers.

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2008-02-18

Podcast, Smodcast

Does anyone care whether we call it a “podcast” or an “mp3″ of something? I’m currently browsing the Zune Marketplace looking for some new podcasts, but I realized its mostly short versions of traditional media (The Today Show Podcast), and the usual, mass distributed webisodes like Ask A Ninja.

My question….does the “buzzword” get in the way of peope’s understanding of the medium? People are asking about widgets without knowing what they are or how to measure their success. Seems a little “horse before the cart” to me. And now…

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2008-02-15

Weekend Pick: Dishy Mix

If you want to get into the head of one of online video’s (and online advertising in general) biggest brains, check out the latest DishyMix podcast from Susan Bratton. This week, she interviews Adam Gerber, CMO of Quantcast, an audience measurement company.

Adam was previously at Brightcove as their Vice President for Advertising Products and Strategy and is one of the smartest and most passionate people about online video.

Here’s what Susan had to say about Adam:

Adam Gerber has been a leader in the digital marketing space since it’s inception. He’s been an…

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2008-01-14

Daisy Whitney

Daisy Whitney discusses the 2008 MacWorld and Steve Jobs’ keynote, as well as increased online video usage in the wake of the writer’s strike, and the upcoming Greenlight Awards, sponsored by On Networks and the South by Southwest Film Conference and Festival.

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2007-12-03

New Media Minute: Wine Library TV

In the latest installment of New Media Minute, Daisy Whitney interviews Gary Vaynerchuk, host of the popular Web show Wine Library TV. He talks about how to make it in Web video and whether he’d make the leap to TV.

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2007-11-27

Trouble at Brightcove?

Not really sure what to make of this, other than being personally disappointed. I’m a big fan of Brightcove’s personal services, providing much better quality than YouTube. I never liked putting my personal videos up on YouTube, especially clips of friends and family. And for mixing a few clips together, Aftermix was a more than adequate mash-up / non-linear video editing tool. I never thought that enough people were using Brightcove that these personal, unmonetized streams and pages would be such a financial burden as to shut it down. But they…

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2007-11-14

Live at OMMA Video Hollywood: Video as Platform

Brian Monahan, Director of IPG’s Emerging Media Lab leads a discussion on looking at online video beyond the pre-roll experience and more of a platform form brands. He’s joined by Ian Schafer from Deep Focus, Corey Weiss from Palisades Media, Peter Winkler from Teletrax and Brain Aucoin from Mediaedge.

Aucoin pointed out the irony of video consumption right now. People are simultaneously watching on the biggest screens ever available to them as well as the smallest. Schafer asks the question about how to advertise around the content that people are watching.…

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